Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1 Banque de Luxembourg - 5 for 1

Banque de luxembourg Product marketing

Established in Luxembourg since the 1920s, Banque de Luxembourg is one of Luxembourg’s largest private banks. Working with individuals, and families in business helping them build, manage their assets. With specific expertise in investment funds and services for asset management professionals.

Strategy

Relate product offering to the life projects of the client, demonstrate that there are products for each stage of there life.

Outcome

Eclectic mix of imagery commissioned from Magnum Photography, each image illustrates in an interesting way the range of life projects ie children buying a house, starting a business, retirement.

The range of brochures helped establish the universal range of products and enabled the cross selling within the client family a range of products and services.

Testimonial

“Andrew cares about our business and always comes up with fresh and creative ideas. We also work well together and I particularly like being able to have direct contact with the designers.”

Philippe Depoorter, Director Banque de Luxembourg